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School of Communication Studies
This collection contains research from the School of Communication Studies.
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(AUT Multimodal Research Centre; 2012)This discussion challenges conventional marketing theory regarding posters and billboards in the twenty first century. It argues against the prevailing dogmatic statement that a poster or billboard must communicate its ... -
(Pacific Media Centre, AUT University; 2012)SINCE THE call for papers to the theme for this issue of the Pacific Journalism Review, more tumultuous events in journalism have unfolded dominated by the agonising restructure of the newspaper arms of media companies ...
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(Asian Congress for Media & Communication (ACMC), AUT University; 2012)In today’s globalised world, public relations practitioners function in multi-cultural and multi-ethnic environments, which they must navigate in the course of their profession, relying on their lifeworlds and understanding ... -
(Pacific Media Centre, AUT University; 2012)Media freedom and the capacity for investigative journalism have been steadily eroded in the South Pacific in the past five years in the wake of an entrenched coup and censorship in Fiji. The muzzling of the Fiji press, ... -
(University of Western Sydney, AUT University; 2012)Two South Pacific regional journalism university publications, one digital and the other primarily print-based, have developed innovative and convergent partnerships with the news media industry and have become strategic ...
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